7 Unique Ways To Promote Your Music Beyond Online Services
7 Unique Ways To Promote Your Music Beyond Online Services
Listeners crave unforgettable experiences and stories that connect them to new artists. Unexpected performance spaces and special engagement opportunities reinforce these connections.
Having your music get discovered goes beyond posting it on YouTube or other online services. You must balance those solutions with in-person options to traditionally enhance brand awareness.
1. Play At A Casino
Casinos love live entertainment. They rotate through popular and up-and-coming talent to interest their audience. Background music evokes different emotions, making casino gamers more inclined to wager.
The upscale environment enables the band to share its music with people across diverse demographics. Anybody in the audience could be connected to the music industry, which makes for high-value networking opportunities.
Ask the casino to advertise to online players about the upcoming in-person event. Some casinos have physical locations and online gameplay options. However, some like bet777 only have online gameplay options, so consider this when reaching out to book potential gigs.
In return for a casino booking a music gig, promote the brand on your social media handles. Maybe wager a few bets on your favorite casino game.
2. Host A Silent Disco Pop-Up
Rent wireless headphones connected to a device with your music on it. Stage it at a public venue such as a local park or rooftop garden. Visitors can listen at any time. New listeners may Instagram about the silent disco pop-up because of its fun yet unusual experience.
3. Have An Interactive Sound Walk
Stage 10 to 12 QR codes throughout your town with links to different tracks or messages from your band. Post about the interactive sound walk on your blog and social media to encourage aspiring fans to find all of them. The best part is that the interactive sound walk can be completed at the listener’s desired pace.
4. Host A Fan-Made Music Video Contest
Give listers permission to make fan-made music videos with one of your tracks. It can be a slideshow with pictures or video clips from their life. They can animate the scenes with various tools to build an enchanting theme.
Make it into a national contest. Give listeners a month to make and post their creations on a social media channel of your choice. Have them post the video with your band’s hashtag for official entry into the contest.
5. Perform At Unusual Micro Venues
Get creative with where you ask to book music gigs. Art galleries sometimes host community events where they need live entertainment, which can be a great opportunity to spread your music. Try booking gigs at vintage shops, hair salons, barbers, restaurants, and other micro venues that may appreciate live entertainment.
6. Street Performing With A Twist
Get creative with how you put on a street performance. A band can use themed costumes to perform Christmas songs for the holidays. Set up before dusk and use LED lights to attract more of a crowd.
Hold a sign that says “Pay With A Smile”. This is great for the first few times you do street performances as listeners learn who you are. For those who don’t have cash to give, this option also gets the party started.
7. Create A Limited Edition Sound-Infused Product
Open an Etsy or Shopify to do more than sell shirts with your band logo on them. Have a notebook, a candle, or a piece of art that has a scannable QR code to listen to hit songs. This sound-infused product can come with a coupon code to apply to purchasing a virtual soundtrack or a physical CD.
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Chief editor of Side-Line – which basically means I spend my days wading through a relentless flood of press releases from labels, artists, DJs, and zealous correspondents. My job? Strip out the promo nonsense, verify what’s actually real, and decide which stories make the cut and which get tossed into the digital void. Outside the news filter bubble, I’m all in for quality sushi and helping raise funds for Ukraine’s ongoing fight against the modern-day axis of evil. Besides music I’m also an SEO and AI content flow specialist and have an interest in everything finance from stocks to crypto. There is music in everything!
