Genre/Influences: Electro-pop.
Background/Info: Jan Strandqvist & Frida Madeleine are Red Mecca. The Swedish duo caught my attention with their debut-album “You Were Never Here” (2013). This new opus is their 3rd full length to date featuring 10 songs.
Content: “Electricity” is an album that will take you a way into an electronic sound universe of reverie. It sounds a bit astral-like and made with delicacy. It feels like a caress and will give you a feeling of prosperity. The slow tempo and the sensual vocals of Frida Madeleine inject a sensual touch to the work.
A few cuts are merged with elements of trip-pop. The elegance and wafting sensation of the songs sometimes remind me of a mix between the great and less recognized debut album of Starseeds (cf. “Parallel Life”) and Client. The songs have been accomplished by beautiful sound treatments, and evasive atmospheres.
+ + + : “Electricity” is a beautiful and well-crafted album revealing multiple noticeable songs. The compositions are intelligent and achieved with subtle arrangements. This is not exactly an innovative album although a creative one and a pop format that sounds miles away from the familiar pop-standards. There’s a real artistic process inside this album.
– – – : I can imagine this is not exactly the most accessible ‘pop’ production and the main difficulty will be for sure to find a wider audience.
Conclusion: “Electrictiy” is made of chemistry, the kind of electronic composition, which feels like a platonic love… it’s filled with dreams, intense passages and a warm breeze of sensuality.
Best songs: “Skin”, “Hearts”, “Blood On The Streets”, “Ambition”.
Rate: (8½).
Band: www.redmecca.se / www.facebook.com/redmeccasundsvall
Label: www.massproduktion.com
Since you’re here … … we have a small favour to ask. More people are reading Side-Line Magazine than ever but advertising revenues across the media are falling fast. And unlike many news organisations, we haven’t put up a paywall – we want to keep our journalism as open as we can. So you can see why we need to ask for your help. Side-Line’s independent journalism takes a lot of time, money and hard work to produce. But we do it because we want to push the artists we like and who are equally fighting to survive. If everyone who reads our reporting, who likes it, helps fund it, our future would be much more secure. For as little as 2 US$, you can support Side-Line Magazine – and it only takes a minute. Thank you. The donations are safely powered by Paypal.
Tags:
![Cygnosic – The Key[s]](https://www.side-line.com/wp-content/uploads/2016/06/CYGNOSIC-150x150.jpg)