Nórdika – Hipnotik (Album – ScentAir Records)
Genre/Influences: Electro-Pop.
Format: Digital, CD.
Background/Info: This is album number eight for the Mexican solo-project driven by Alejandro Marin. “Hipnotik” was released by the end of 2021 and is ‘about the journey that emotional and sexual involvement generates, from its beginning, duration, until its inevitable end.’ The album features fifteen songs.
Content: This new work moves on there where the previous album (cf. “Morfina”) stopped. The sound is into Electro-Pop with a strong melancholic taste on top. But you’ll also find harder parts featuring EBM elements and other songs with a darker edge. I also noticed an instrumental song. The songs have been sung in English and Spanish. Two tracks feature guest vocals. Henrik Iversen (NamNamBulu) sings one song and Helena Wigeborn (Train To Spain) sings another.
+ + + : Nórdika has improved most aspects of the global production. Quite progressively this band is reaching a higher level; well-crafted songs with a noticeable melancholic mood, but also a more professional mix and sound production. I also like the album’s diversity, but especially the harder and darker “Morpheus” is a cool song. The instrumental “Hipnotik Part 2” is another song to watch out for. I also recommend “Rain” featuring Helena Wigeborn.
– – – : Nórdika is just missing a true hit to gain a wider recognition.
Conclusion: Nórdika is a band in constant progress, and I get the feeling that after eight albums the best is yet to come!
Best songs: “Morpheus”, “Hipnotik Part 2”, “Dulce Infierno”, “Don’t Be Afraid Of The Dark”, “Hipnotik Part 1”.
Rate: 7½.
Listen to “Hipnotik”:
Artist: www.facebook.com/nordikaoficial
Label: www.scent-air.com / www.facebook.com/ScentairRecords
About Nórdika
Nórdika is a Mexican electro-pop project led by Alejandro Marin. Discogs dates its first releases to 2008 and 2009, with the compilation “Manifiesto Surrealista / Antología” appearing on Aquo Rec Records in 2011. The label released most of the singles that followed, among them “Amame” in 2012, “Illumination” in 2014, “Oblivion” in 2016, “Relocate” in 2018 and “Rain” in 2021.
“Morfina” was reviewed on Side-Line in January 2020. “Hipnotik”, the eighth album, followed at the end of 2021 through ScentAir Records, with guest vocals by Henrik Iversen of NamNamBulu and Helena Wigeborn of Train To Spain.
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I have been working for over 30 years with Side-line as the main reviewer. My taste is eclectic, uncoventional and I prefer to look for the pearls, even if the bands are completely unknown, thus staying loyal to the Side-Line philosophy of nurturing new talents.
