Gipsy Fiorucci releases the video for new single ‘Dea Madre Terra (Alkemic Mantra)’
Gipsy Fiorucci released the video for her single “Dea Madre Terra (Alkemic Mantra)” on June 29, 2026, after the song’s June 24 Bandcamp release.
Italian singer-songwriter Gipsy Fiorucci released the video for “Dea Madre Terra (Alkemic Mantra)” on June 29, 2026, premiering it on her YouTube channel. The track first appeared as a digital single on June 24, 2026. Gipsy Fiorucci calls her style “Pop Alkemico”, and “Dea Madre Terra” is built around mantra-style vocals and a tuned monochord rather than conventional song structure.
Gipsy Fiorucci’s ‘Dea Madre Terra’ video and single
The artist composed the track under her birth name, Marta Fiorucci, and produced it with Renato Droghetti, who recorded, mixed and mastered the single at SanLucaSound in Bologna. Its central instrument is what Fiorucci calls the “Alkam”, a 36-string Ark-type harmonic monochord tuned to 110 Hz, which she also uses in concerts and in individual and group sound sessions. By the artist’s choice, the single is available on Bandcamp only.
The video for “Dea Madre Terra” was directed by filmmaker and cinematographer Riccardo Sarti and shot at two locations in northern Italy: the Pietra di Bismantova rock formation in the province of Reggio Emilia and the Bosco Sacro di Novi in the province of Modena. Fiorucci designed the costumes.
Fiorucci frames the single as part of a wider project built on what she describes as the therapeutic use of sound and vibration. “In a society increasingly prone to violence, aggression, and everything that keeps people in a state of fear, stress, and daily worries, it is crucial to spread the evolutionary, spiritual, and therapeutic power of sound and vibrations […]”, she stated. “Dea Madre Terra (Alkemic Mantra)” precedes a new album scheduled for autumn 2026.
About Gipsy Fiorucci
Gipsy Fiorucci, born Marta Fiorucci, is a singer-songwriter from Città di Castello, in the province of Perugia, Italy. She studied singing privately from a young age and, from 2001 to 2006, attended the Accademia Atelièr Della Voce in Florence, focusing on diction, phonetics and vocal timbre.
She describes herself as an evolutionary singer-songwriter and sound therapist, and is the creator of the self-defined “Pop Alkemico” genre and a method she calls Melumalkemica. Her work centers on the “Alkam”, a 36-string Ark-type harmonic monochord tuned to 110 Hz, which she plays in concerts and in individual and group sound sessions. Through the project “Fiamma Dell’UnicitĂ ”, she has presented this work in schools, theatres and cultural centres.
Fiorucci released the album “Protagonista Del Finale” in 2019 and has issued a series of singles and video clips since. Recent appearances include a first-place award at the Corti da Mare International Short Film Festival and a guest slot at “Voci d’Europa – Art against Bullying” in Rome, held at Spazio Europa. “Dea Madre Terra (Alkemic Mantra)” precedes her new album, scheduled for autumn 2026.
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