Helalyn Flowers – Àiresis (Album – Alfa Matrix)

Genre/Influences: Industrial, Industrial-Rock, Metal-Pop.

Format: Digital, CD & 2CD.

Background/Info: TheItalian act Helalyn Flowers duo strikes back with their sixth full length to date, which comes three years after the astonishing “Nyctophilia” (2018). This album wants to be a reflection about our lives and habits or as the work has been introduced as ‘the antidote against sterile chatting, obsessive mechanization and the excessive culture of hype’.

Content: One of the first aspects that caught my attention is that Helalyn Flowers don’t repeat themselves, but try to explore new paths with each new album although their sound remains easily recognizable. First of all there’s the great, sensual and passionate way of singing of Noemi Aurora who literally injects a soul into the music. And next there’s the music itself composed by Maxx Maryan and Noemi. It’s hard to define the sound, which clearly appears as the offspring between different- and sometimes opposite genres. The result is a hard piece of music mixing elements of Rock-, Industrial- and Metal music, which are polished with an unexpected –but already familiar, Pop touch.

The bonus disc features remixes by Jean-Marc Lederman, Mario Rühlicke, Junksista, Implant, Alien_Nation, ImJudas, Planet Pop, ExoPhantom feat. Xyren Version, Digital shadows and DJ Und3rmin3r. There also is an interesting “2015 Version” of the song “Skyland”.

+ + + : Helalyn Flowers is a band you can’t really compare to others; they have something very personal in the global sound production being a true sonic osmosis between styles, but also –and mainly, driven by one of the best female singers from this alternative scene. Noemi Aurora not only has a great timbre of voice, but she injects different emotions to her voice. She can be sweet and passionate and even enraged. There’s a great balance between her vocals and the music. But the music itself resulted from a perfect harmony between guitar and electronics; guitars to inject rage and electronics to bring some extra melody and even elevating moments.

Among the remixes I salute the work of Jean-Marc Lederman, the punching remix by Mario Rühlicke, the more electro-driven remix by Implant and the club-friendly remix by Planet Pop.

– – – : It’s sometimes pretty hard to catch Helalyn Flowers; that’s what makes them original, but at the other side the songs aren’t always the most accessible. They this way create a perfect symbiosis with the concept of the album -an antidote against the excessive culture of hype. I already heard better works from the Italian duo.

Conclusion: Helalyn Flowers became a true antidote to established music genres, mixing all these genres together in a very own sound.

Best songs: “Metropolis Necropolis”, “Cosmic Ants”, “Halos” + “Suicidal Birds – Trensity Remix by Mario Rühlicke”, “Suicidal Birds – Waves, Trash And Garlic Mix by Implant” and “Before The Sunshine – Planet Pop Remix”.

Rate: (7½).

Artist: www.facebook.com/helalynflowers

Label: www.alfa-matrix.com / www.facebook.com/Alfa.Matrix

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