Nine Inch Nails unveil ‘As Alive As You Need Me To Be’ official video from ‘TRON: Ares’

Nine Inch Nails drop “As Alive As You Need Me To Be,” official video from “TRON: Ares”
Nine Inch Nails have released the official music video for “As Alive As You Need Me To Be”, the lead single from “TRON: Ares (Original Motion Picture Soundtrack)”, out September 19 via Interscope. The film opens October 10.
Directed by Maxime Quoilin, the clip cuts rapid-fire, high-contrast imagery to the track’s hard-edged pulse. Ryan Hahn produced; editing by Aloïs Champougny and Maxime Quoilin; creative direction by mtla.studio.
“As Alive As You Need Me To Be” already arrived in July as the first new Nine Inch Nails track in five years and the first preview of the band’s full “TRON: Ares” score.
About Nine Inch Nails
Nine Inch Nails was founded in 1988 by Trent Reznor in Cleveland, Ohio. The project quickly rose to prominence with the release of “Pretty Hate Machine” (1989), followed by “The Downward Spiral” (1994) and “The Fragile” (1999), offering a distinctive fusion of industrial rock and electronic experimentation.
Reznor has remained the core and constant member, later joined by Atticus Ross, who became an official member in 2016.
After a hiatus in the early 2010s, the band returned with a trilogy of releases, culminating in “Bad Witch” (2018).
Reznor and Ross began scoring films together in 2010, earning widespread critical acclaim. Their dual careers as Nine Inch Nails and film composers continue to blur boundaries between commercial music and cinematic sound.
About TRON
The TRON concept, originating from the 1982 sci-fi film “TRON” by Steven Lisberger and further developed in its 2010 sequel “TRON: Legacy” and the upcoming “TRON: Ares” revolves around the relationship between humanity and technology, particularly the idea of a digital universe where computer programs take on anthropomorphic forms and grapple with existential questions.
The TRON universe is set in a digital world – a virtual reality inside a computer system – where programs are personified as sentient beings with their own identities, purposes, and conflicts. The original 1982 film introduced the idea of a programmer, Kevin Flynn, being digitized into this world, where he interacts with programs that resemble humans but operate under the logic of a computer system. This digital realm, often called “The Grid”, is a landscape of neon-lit structures, sleek vehicles (like the iconic Light Cycles), and gladiatorial games, showing the inner workings of software and hardware.
In “TRON: Legacy” (2010), the concept expanded to explore a more advanced Grid created by Flynn, touching themes of artificial intelligence and the emergence of “Isomorphic Algorithms” (ISOs), programs with free will that challenge the rigid order of the digital world. “TRON: Ares” (2025) shifts the narrative by introducing Ares, a program sent from the Grid to the real world, flipping the human-to-digital premise of the earlier films. This story examines the collision of artificial and human realities, questioning what it means to be alive in a world where AI and humanity cross.
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