Lights A.M launches rather weird video for ‘When The Tide Turns’ with secret message
The Norwegian electronica project Lights A.M has just placed a video in public modus for the track “When The Tide Turns”. “When The Tide Turns” is taken from the debut album “Stories Without Words” which is out now on Bandcamp, Spotify, etc..
The video itself is a rather weird one holding a secret message as well, though Lights A.M founder Erlend Eilertsen is kinda cryptic as far as the meaning of it.
Erlend: “It is rather weird indeed. What I had in mind making it was actually 2 things; the phrase “the earth keeps spinning” and “relief”. So to explain the whole concept of both the track and video is confined in the idea of finding calm in the chaos. And if one is able to do so, it is a victory in itself. Another way of putting it; there is beauty and meaning in everything, if we only look close enough… makes sense? Now, just find the secret message hidden inside the visuals used…”
“When The Tide Turns” video
You can watch the video below.
The album can be downloaded on Bandcamp.
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Chief editor of Side-Line – which basically means I spend my days wading through a relentless flood of press releases from labels, artists, DJs, and zealous correspondents. My job? Strip out the promo nonsense, verify what’s actually real, and decide which stories make the cut and which get tossed into the digital void. Outside the news filter bubble, I’m all in for quality sushi and helping raise funds for Ukraine’s ongoing fight against the modern-day axis of evil. Besides music I’m also an SEO and AI content flow specialist and have an interest in everything finance from stocks to crypto. There is music in everything!
