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Setting the tone at a corporate event

Jul 19,2016

Setting the tone at a corporate event

Corporate events can include almost any event sponsored by a business, whether it’s aimed at recruiting and training staff, promoting a product or simply building relationships with other businesses in the same sector or locality. As such they can vary in tone significantly – while a customer-facing event will usually want to encourage a friendly, lighthearted atmosphere, a B2B event will often be somewhat more serious.

At talent agency, MN2S, a significant number of bookings come from people putting on corporate events – a well chosen celebrity speaker can really help to set the tone for an event, and with so many on their books, finding one to fit isn’t a problem.

At corporate events to which customers are invited many people choose to book a celebrity who can endorse a product or service personally. For example, the launch of a new brand of trainer or chain of gyms could be the perfect opportunity to engage the services of a top athlete – perhaps the Brownlee brothers or Rachel Yankey.

On the other hand, an event to promote a fashion collection or a lifestyle magazine could be endorsed by someone from the world of showbusiness, like Angellica Bell.

An endorsement could help your brand or venture to gain more traction in the press if that is one of your goals, and will help to convince consumers of your product or service’s worth – the word of a trusted celebrity ambassador is worth more than any advertising campaign!

At a corporate event that’s aimed at the staff your business employs, you’ll naturally want to strike a different tone; it’s in your interests that any celebrity speaker you book is educational and inspiring as well as entertaining for your workforce, to ensure that you get the best value for money possible.

Setting the tone at a corporate event

Many of the sports stars on our books are well placed to talk about such subjects as triumphing over adversity and persisting in the face of long odds – subjects which are very much transferrable to a workplace setting and the discussion of which could encourage your colleagues to work harder and improve productivity.

Paralympic athletes are particularly good options for talking about subjects like succeeding in the face of adversity – swimmer Ellie Simmonds is as engaging as she is interesting, and as a famous face she’s sure to pique the interest of even the most unengaged staff member.

A well chosen celebrity speaker can be the perfect way to set a tone for your event, and you’ll find someone on the books at the MN2S entertainment agency for every occasion that you can imagine – think teambuilding days, annual awards dinners and even entertaining clients.

Get in touch today to find out which after dinner speaker on the MN2S roster would help to set the tone for your next corporate event to discuss the best options for your event and help to ensure that your event achieves everything you want it to.



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