MySpace to stop free music streaming - the end is near

Posted on 07/07/10

Buy Industrial Music CDs at Storming The Base (worldwide shipping!)

MySpace to stop free music streaming - the end is near
The free streaming on MySpace may soon be history. According to people close to the News Corp. owned company, MySpace wants to move its MySpace Music section to a paid model. At the moment MySpace is rumoured to be spending $20 million/month (!) on streaming royalties. However sources close to MySpace say that the royalty payments are a lot lower although the service is indeed burning money at a fast pace. Fact is that News Corp. have a huge cash flow problem with the company. The Google search deal is up this month and MySpace sees a $300 million/year in revenue evaporate.

DOWNLOAD THE FREE 54-TRACK COMPILATION "Matrix Downloaded 003" NOW !

Recent reports say that the site's owner News Corp. is in discussions with Google Inc., Microsoft Corp. and Yahoo Inc. about replacing MySpace's crucial search-advertising partnership with Google. However, it looks like it that MySpace will soon be up for sale instead of being continued by News Corp. Fox Audience Network, which serves most of the ads on MySpace, is up for sale. If Fox Audience Network is sold, it's pretty sure that MySpace will follow the same way.

Add to that that MySpace Music was driving most of the searches that made up the massive page view obligations that MySpace had under the Google Agreement. With free music going away, those page views will go away, too. Meaning a search deal is even less lucrative. Add to that the news that was revealed yesterday by Techcrunch.com which says that visits to MySpace UK have halved in 6 months. In a desperate attempt to get the visit rates up, MySpace UK has been using a strategy of buying up cheap and sometimes unrelated Google keyword ads in order to generate 'dirty' traffic to bump up the publicly accessible comScore stats. And, if that wasn't bad enough, it seems that Facebook.com is the third biggest referrer of traffic to the site. In other words, Facebook is ironically keeping the site alive for the moment.

So bands who still count on MySpace, better start rethinking your strategy, because you'll soon be without a space (pun intended).

Posted by

Buy Industrial Music CDs at Storming The Base (worldwide shipping!)

389470


More related news :

#366: A life lived announce 2 remix albums
#366: A Life Lived release 'Demo 2013' demo
#366: A Life Lived release EP in October, new video 'Exit Saved' out now
#366: A Live Lived plan 2nd album for Janyary 2014
'A Synthesizer for Christmas' animated Hyperbubble video
'Electro Tribute To Oasis' released on Eternal Sunday Records
'Face The Beat Vol. 1' available now... for free !
'Gangnam Style' parody 'Whitby Gothic Style' goes over 230.000 views on YouTube
'Human Centipede' sequel barred from UK distribution for being 'too obscene'
'I Dream of Wires: Hardcore Edition' to hit stores on DVD and Blu-ray in early December

More headlines

Paul Kendall previews upcoming new album on Soundcloud

READ MORE | Posted on 07/31/14

Paul Kendall, aka PK, is ready with the follow-up to his 2012 album 'Angleterror'. (...)

Ataraxia back with new album 'Wind at Mount Elo'

READ MORE | Posted on 07/31/14

Coming out in mid-August is the new Ataraxia album 'Wind at Mount Elo'. (...)

Your Bunny Rot goes 'For the fallen ones' including covers of R.E.M. and Apoptygma Berzerk

READ MORE | Posted on 07/31/14

'For the fallen ones' is the sophomore release from Israel's Your Bunny Rot and the follow up to their successful debut 'Error Injection'. (...)

Nolongerhuman go into 'Withdrawal'

READ MORE | Posted on 07/30/14

Nolongerhuman's third album 'Withdrawal' is ready to be unleashed on August 29th, 2014. (...)

Rammstein guitarist to release new album under Emigrate moniker

READ MORE | Posted on 07/30/14

Rammstein guitarist Richard Zven Kruspe has announced on his website that he will soon release a new album of his project Emigrate. (...)

Combichrist kicks out support act Blood On The Dance Floor after band member is accused of being a pedophile

READ MORE | Posted on 07/26/14

Little did they know that the name of bandmember Dahvie Vanity is popping up here and there regarding pedophile behaviour. (...)

Alt-Fest

SUBSCRIBE TO OUR DAILY NEWSLETTER

Receive our daily newsupdates in your mailbox :

 

Order your Side-Line merchandise

Side-Line Merchandise shop ORDER NOW:
- T-shirts
- Jackets
- Caps
- Bags
- ...

Worldwide shipping
(within 2 days after payment)

MORE INFO


Advertisers

RECOMMENDED MONEY MAKERS